SAMSUNG 55" OLED 4K SMART TV

Bring cinematic brilliance home with the Samsung 55″ OLED 4K Smart TV, a sleek and powerful screen designed to elevate every viewing moment. At the heart of this display is the advanced NQ4 AI Gen3 Processor, which works alongside 4K AI Upscaling Pro to enhance clarity and detail across all content, no matter the source. The OLED panel paired with OLED HDR PLUS delivers deep blacks, vivid highlights and rich contrast that makes every scene feel incredibly lifelike. Whether you’re watching a fast-paced film or gaming at full throttle, Motion Xcelerator 144Hz ensures everything flows smoothly with minimal blur or lag. AI Mode fine-tunes both audio and visuals to suit your surroundings and preferences, while Adaptive Sound Pro automatically optimises audio for richer, more immersive sound. With built-in Bixby voice assistant, navigating apps, settings and content is effortless and hands-free. Combining cutting-edge technology with refined design, the 55″ OLED Smart TV is ideal for anyone wanting top-tier performance and a seamless smart experience.